You can, quickly and easily, create new segments of recipients on your Ubivox-account - this lets you send e.g. to people that have bought a product in your webshop or have clicked a link in a previous newsletter.
In Ubivox you can use segmentation among your subscribers before you send your newsletter. If you, for example, wish to only send to subscribers in London, you are able to do so. This guide guides you through the process.